Lady Gaga is facing a trademark infringement lawsuit from surf company Lost International, who claim the singer’s “Mayhem” album logo is a direct copy of their established brand design. The lawsuit, filed this week, alleges that Lost International has held the trademark for a stylized version of the word “Mayhem” used on surfboards and merchandise since 2015.
According to court documents obtained by TMZ, Lost International argues that the logo used on Gaga’s recently released album “Mayhem” is strikingly similar to their own, potentially causing confusion among consumers. The lawsuit includes a side-by-side comparison of the two logos, highlighting what Lost International sees as undeniable parallels.
“Lost International has expended considerable resources developing and promoting its brand, and Ms. Germanotta (Lady Gaga) should not be allowed to trade on that goodwill,” the lawsuit states.
“Lady Gaga’s MAYHEM soared to No.1 and shattered records, a testament to her unmatched talent and global impact” Snyder said in a statement. “TMZ the lawsuit is a waste of time — ’cause it’s clear the surf company is trying to board her success.”
Despite the legal challenge, “Mayhem,” released on March 7, continues to perform well on music charts. The album, which Gaga has described as embracing “utter chaos,” has received critical acclaim and topped sales charts worldwide.
Lost International is seeking a court order to halt the use of the allegedly infringing logo and is demanding damages, including profits earned from the album. The company claims it initially attempted to resolve the issue directly with Gaga’s team before resorting to legal action.
The lawsuit raises important questions about trademark protection in the creative industries. If successful, the case could set a precedent for stricter enforcement of logo rights in the music and fashion worlds, where similar designs are often used and reinterpreted.
The case is expected to move forward in the coming months, with both sides preparing to present evidence supporting their claims.
